Vol. 1, Issue 9, Part J (2015)

Abstract
Whether you are a sales leader, marketing manager, or customer service manager, all business leaders face common challenges. The business world has evolutionary nature. History has proved only those managers who were visionary enough to forecast the coming changes survive successfully. Now-a-days, the managers have not only the traditional issues and problems to tackle; they also have to deal with the challenges of 21st century. If these challenges are known beforehand then they can provide a good start in the right direction. In the present paper the focus is on studying the challenges that the managers of 21st century have to face. Some guidelines and qualities of managers are also studied which can help him to get the advantages of the opportunities available in the environment.